Supriya Dev-Purkaystha

Head of Media & Ad Tech Solutions, Microsoft

Supriya Dev-Purkaystha is the Head of Media and Ad Tech Solutions - UK at Microsoft, with two decades of experience in digital marketing across various businesses, from agency to brand direct and now media owner. A strategist and growth hacker with a background in Communication Sciences, Supriya believes audience centricity is key to commercial growth. She is passionate about breaking down barriers for people of colour and marginalized backgrounds and represents Microsoft on the Accessibility Alliance as well as volunteering as a mentor and advisor. Her recent accolades include listed in the PMW Powerlist 100 and winner of Advertising Week Europe Future is Female Award 2023.