PERFORMANCE MARKETING WORLD UNLOCKED 2027

MARKETING
NEEDS
REWIRING.

The job of marketing hasn’t changed.
The means to drive success have.

AI, changing customer journeys, evolving measurement and growing pressure to prove impact are changing how marketers work.

WEDNESDAY 3 MARCH LONDON, UK

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2027 THEME

REWIRING
MARKETING.

The conditions for driving performance are changing quickly. AI, fragmented customer journeys, evolving measurement and pressure on budgets are changing how marketers work.

Marketing needs rewiring.

PMW Unlocked 2027 will explore what these changes mean for performance marketing and what marketers need to consider next.

AI and changing customer journeys
The future of measurement
Technology, data and platforms
What is actually working

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CONTENT & INSIGHTS

SO, WHAT IS
PERFORMANCE
MARKETING WORLD
UNLOCKED?

PMW Unlocked is the high-impact one-day event for performance-driven marketers, bringing together the people, ideas and expertise shaping performance marketing.

Led by the Performance Marketing World editorial team, the event brings together brands, agencies, technology platforms and specialists for a day of practical, evidence-led content.

Across six stages, you’ll explore what is changing, what is working and what performance marketing needs next.

JOIN THE PRE-SALE