Phoebe Parke

Phoebe Parke is a social media expert who helps mid-career social media managers build personal brands that get them noticed, and paid what they’re worth.

A natural-born storyteller, Phoebe began her career as a journalist at CNN International, where she was selected to lead CNN Africa’s social media channels.

She later served as Head of Social Media for Grazia Magazine (2017–2022), transforming the brand’s digital presence, launching innovative social-first campaigns and earning a BSME award for her work.

For the past three years she has worked as Head of Social Media at Gordon Ramsay Restaurants, bringing the celebrity chef’s U.K. locations into the spotlight. Now, she coaches social media managers, helping them build their personal brands so they stand out and get the recognition they deserve.
Phoebe has grown a loyal online following, partnering with Adobe, Instagram and the Chartered Institute of Marketing as a content creator in her own right. When she’s not working, she’s set herself a personal mission to visit every Pilates class in London, yes really.